BEGIN:VCALENDAR VERSION:2.0 PRODID:-//The Bruce Company - Middleton WI - ECPv6.15.14//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:The Bruce Company - Middleton WI X-ORIGINAL-URL:https://www.brucecompany.com X-WR-CALDESC:Events for The Bruce Company - Middleton WI REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/Chicago BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20220313T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20221106T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20230312T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20231105T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20240310T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20241103T070000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230318T110000 DTEND;TZID=America/Chicago:20230318T120000 DTSTAMP:20260405T171957 CREATED:20230215T175445Z LAST-MODIFIED:20230215T175508Z UID:14066-1679137200-1679140800@www.brucecompany.com SUMMARY:ABCs of Attracting Birds DESCRIPTION:Starved for winter color? Consider attracting some living color to your yard. You’ll learn some tricks to coax our feathered friends into making your landscape the own winter oasis. We’ll also introduce you to the weekend’s Great Backyard Bird Count\, a study sponsored by Cornell University and the Audubon Society. This seminar is free\, but pre-registration is required. \n\n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/abcs-of-attracting-birds-2/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/1-9.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230325T110000 DTEND;TZID=America/Chicago:20230325T120000 DTSTAMP:20260405T171957 CREATED:20230103T180241Z LAST-MODIFIED:20230324T184859Z UID:13706-1679742000-1679745600@www.brucecompany.com SUMMARY:Houseplant Clinic / 03-25-2025 DESCRIPTION:Think that your thumb isn’t any particular shade of green? Stop in for this fun and informative seminar. You’ll meet some hot houseplants and learn tips on how to successfully care for them. Afterwards our garden coaches will be available to answer any particular questions and to help you choose the perfect green friend for your home or office. This seminar is free\, but pre-registration is required. \n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/houseplant-clinic-03-25-2025/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/2-6.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230401T110000 DTEND;TZID=America/Chicago:20230401T120000 DTSTAMP:20260405T171957 CREATED:20230103T171634Z LAST-MODIFIED:20230324T185226Z UID:13696-1680346800-1680350400@www.brucecompany.com SUMMARY:April Sprouts Club DESCRIPTION:Kids and their adults will learn about the life cycle of a seed\, from germination to maturation. They’ll also plant some seeds to take home. Suitable for ages 3 to 8. Children must be accompanied by an adult. All supplies are included and pre-registration is required. There is a $12 fee per child payable on the day of the event. \n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/april-sprouts-club/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/04A-2.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230415T110000 DTEND;TZID=America/Chicago:20230415T120000 DTSTAMP:20260405T171957 CREATED:20230103T182049Z LAST-MODIFIED:20230324T185613Z UID:13710-1681556400-1681560000@www.brucecompany.com SUMMARY:Houseplant Clinic / 04-15-2023 DESCRIPTION:Think that your thumb isn’t any particular shade of green? Stop in for this fun and informative seminar. You’ll meet some hot houseplants and learn tips on how to successfully care for them. Afterwards our garden coaches will be available to answer any particular questions and to help you choose the perfect green friend for your home or office. This seminar is free\, but pre-registration is required. \n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/houseplant-clinic-04-15-2023/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/3-1.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230422T110000 DTEND;TZID=America/Chicago:20230422T140000 DTSTAMP:20260405T171957 CREATED:20230306T220544Z LAST-MODIFIED:20230419T200958Z UID:14151-1682161200-1682172000@www.brucecompany.com SUMMARY:Put Your Petals to the Metal! DESCRIPTION:Looking for something to do on Earth Day? We’ve got you covered! To celebrate Earth Day\, we’re hosting an educational day with some of our vendors\, local entrepreneurs and educators to share ideas and practices with our community. There is no charge for this event and no pre-registration is required. URL:https://www.brucecompany.com/event/jump-start-your-spring/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/Petals-to-the-Metal-Graphic-2-Facebook.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230429T110000 DTEND;TZID=America/Chicago:20230429T120000 DTSTAMP:20260405T171957 CREATED:20230104T171022Z LAST-MODIFIED:20230312T015426Z UID:13714-1682766000-1682769600@www.brucecompany.com SUMMARY:Make Your Own Terrarium Workshop is FULL DESCRIPTION:Need a little green in your life? Join us and we’ll help you create your own terrarium with tropical plants and decorative stones and mosses. All supplies are included and pre-registration is required. There is a $50 fee payable on the day of the workshop. URL:https://www.brucecompany.com/event/make-your-own-terrarium-workshop/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/TERRARIUM.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230506T110000 DTEND;TZID=America/Chicago:20230506T120000 DTSTAMP:20260405T171957 CREATED:20230306T205840Z LAST-MODIFIED:20230306T205840Z UID:14149-1683370800-1683374400@www.brucecompany.com SUMMARY:May Sprouts Club DESCRIPTION:Kids and their adults will learn all about some of our favorite flowering plants. They’ll also create a small paper wreath to take home. Just in time for Mother’s Day! Suitable for ages 3 to 8. Children must be accompanied by an adult. All supplies are included and pre-registration is required. There is a $12 fee per child payable on the day of the event. \n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/may-sprouts-club/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/05C-2.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230509T170000 DTEND;TZID=America/Chicago:20230509T180000 DTSTAMP:20260405T171957 CREATED:20230306T222559Z LAST-MODIFIED:20230505T164425Z UID:14153-1683651600-1683655200@www.brucecompany.com SUMMARY:Make Your Own Annual Container Workshop 05/09/23 is FULL DESCRIPTION:Interested in trying some new annual combos\, but aren’t sure what plants to choose? Join us and our plant geeks will help you create a stunning porch container in an unexpected color palette. All planting supplies are included and will vary from photo. Pre-registration is required. There is a $45 fee payable on the day of the workshop. \n  URL:https://www.brucecompany.com/event/make-your-own-annual-container-workshop/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/2019_10_lead_flower-rainbow-swirl_shutterstock_1495195817.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230513T110000 DTEND;TZID=America/Chicago:20230513T120000 DTSTAMP:20260405T171957 CREATED:20230306T223835Z LAST-MODIFIED:20230501T181734Z UID:14155-1683975600-1683979200@www.brucecompany.com SUMMARY:Make Your Own Annual Container Workshop 05/13/23 is FULL DESCRIPTION:Interested in trying some new annual combos\, but aren’t sure what plants to choose? Join us and our plant geeks will help you create a stunning porch container in an unexpected color palette. All planting supplies are included and will vary from photo. Pre-registration is required. There is a $45 fee payable on the day of the workshop. \n  URL:https://www.brucecompany.com/event/make-your-own-annual-container-workshop-2/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/2019_10_lead_flower-rainbow-swirl_shutterstock_1495195817.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230520T110000 DTEND;TZID=America/Chicago:20230520T120000 DTSTAMP:20260405T171957 CREATED:20230307T143338Z LAST-MODIFIED:20230512T143950Z UID:14158-1684580400-1684584000@www.brucecompany.com SUMMARY:Make Your Own Annual Container Workshop 05/20/23 is FULL DESCRIPTION:Interested in trying some new annual combos\, but aren’t sure what plants to choose? Join us and our plant geeks will help you create a stunning porch container in an unexpected color palette. All planting supplies are included and will vary from photo. Pre-registration is required. There is a $45 fee payable on the day of the workshop. \n  URL:https://www.brucecompany.com/event/make-your-own-annual-container-workshop-05-20-23/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/2019_10_lead_flower-rainbow-swirl_shutterstock_1495195817.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230523T170000 DTEND;TZID=America/Chicago:20230523T180000 DTSTAMP:20260405T171957 CREATED:20230307T143016Z LAST-MODIFIED:20230511T185641Z UID:14157-1684861200-1684864800@www.brucecompany.com SUMMARY:Make Your Own Annual Container Workshop 05/23/23 is FULL DESCRIPTION:Interested in trying some new annual combos\, but aren’t sure what plants to choose? Join us and our plant geeks will help you create a stunning porch container in an unexpected color palette. All planting supplies are included and will vary from photo. Pre-registration is required. There is a $45 fee payable on the day of the workshop. URL:https://www.brucecompany.com/event/make-your-own-annual-container-workshop-05-23-23/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/2019_10_lead_flower-rainbow-swirl_shutterstock_1495195817.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230603T110000 DTEND;TZID=America/Chicago:20230603T120000 DTSTAMP:20260405T171957 CREATED:20230307T144228Z LAST-MODIFIED:20230324T191231Z UID:14159-1685790000-1685793600@www.brucecompany.com SUMMARY:June Sprouts Club DESCRIPTION:Kids and their adults will learn all about our local pollinators. They’ll also make a silly chia head to take home. Suitable for ages 3 to 8. Children must be accompanied by an adult. All supplies are included and pre-registration is required. There is a $12 fee per child payable on the day of the event. \n\n \n \n Register here - Would You Like to Attend this Event?\n \n \n YES!\n \n \n \n No\n Registration FormName*\n \n \n \n First\n \n \n \n \n Last\n \n \n Address \n \n \n \n Street Address\n \n \n Address Line 2\n \n \n City\n \n AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific\n State\n \n \n ZIP Code\n \n \n Phone*Email*Number Attending?*List the Kids AttendingCAPTCHA URL:https://www.brucecompany.com/event/june-sprouts-club/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/06B-2.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230610T110000 DTEND;TZID=America/Chicago:20230610T140000 DTSTAMP:20260405T171957 CREATED:20230526T170808Z LAST-MODIFIED:20230526T170808Z UID:14540-1686394800-1686405600@www.brucecompany.com SUMMARY:Let's Eat! A Customer Appreciation Event DESCRIPTION:It finally feels like summer and to celebrate with all of you\, we’re grilling out! Stop in to the Garden Center and have a hotdog on us! While supplies last. URL:https://www.brucecompany.com/event/lets-eat-a-customer-appreciation-event/ LOCATION:The Bruce Company CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/webp:https://www.brucecompany.com/wp-content/uploads/0-grill-hot-dog.webp END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230729T110000 DTEND;TZID=America/Chicago:20230729T130000 DTSTAMP:20260405T171957 CREATED:20230703T204338Z LAST-MODIFIED:20230703T233616Z UID:14918-1690628400-1690635600@www.brucecompany.com SUMMARY:Dog Days of Summer Customer Appreciation Day DESCRIPTION:We’re celebrating the Dog Days of Summer with a customer appreciation lunch. Stop in to the Garden Center for a free hotdog and a drink. Bring your dog and you’ll be entered into a drawing for a randomly chosen $50 Garden Center Gift Card! We’ll start at 11AM and grill until the hotdogs run out! There is no charge for this event and no need to register. URL:https://www.brucecompany.com/event/dog-days-of-summer-customer-appreciation-day/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/03A-4.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230806T110000 DTEND;TZID=America/Chicago:20230806T140000 DTSTAMP:20260405T171957 CREATED:20230525T162026Z LAST-MODIFIED:20230725T154313Z UID:14527-1691319600-1691330400@www.brucecompany.com SUMMARY:Samuel's Marvelous\, Amazing\, Super Fun Day! DESCRIPTION:CLICK HERE for all the FUN DETAILS > \nA fun day of fundraising for a great cause! \nBring your family and friends to our Garden Center on August 6 from 11-2pm to visit with Superheros and Princesses!  Enjoy kid’s games and prizes\, face painting\, hot dogs\, treats and more! \nWe’re partnering with our local Make-A-Wish Foundation to grant a wish for Samuel\, who is living with cancer. Proceeds from this event help to make his wish come true of going to Hawaii next year. \n  \n  URL:https://www.brucecompany.com/event/samuels-marvelous-amazing-very-fun-day/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/AdobeStock_159794449.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230909T110000 DTEND;TZID=America/Chicago:20230909T110000 DTSTAMP:20260405T171957 CREATED:20230718T165023Z LAST-MODIFIED:20230718T165023Z UID:14984-1694257200-1694257200@www.brucecompany.com SUMMARY:Back to School Customer Appreciation! DESCRIPTION:September puts us in the mood for shiny boxes of crayons and new spiral notebooks\, so we’re celebrating Back to School with a customer appreciation lunch. Stop in to the Garden Center for a free hotdog and a drink. Bring in some new school supplies for the Boys & Girls Club of Dane County and you’ll be entered into a drawing for a randomly chosen $50 Garden Center Gift Card! We’ll start at 11AM and grill until the hotdogs run out! URL:https://www.brucecompany.com/event/back-to-school-customer-appreciation/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/18A-1.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20230921T150000 DTEND;TZID=America/Chicago:20230921T180000 DTSTAMP:20260405T171957 CREATED:20230718T122545Z LAST-MODIFIED:20230827T140420Z UID:14981-1695308400-1695319200@www.brucecompany.com SUMMARY:Calling All Ornament Collectors! DESCRIPTION:Get the first look at what’s new in collectable ornaments. We’ll have Old World Christmas\, Inge-glas\, Jim Shore and so much more! You can chat with our Holiday Designer about planned tree themes\, have a seasonal treat and get some special savings. And we’ll unveil our 2023 Special for OWC collectors! No registration is required. URL:https://www.brucecompany.com/event/calling-all-ornament-collectors/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/GANZ-10.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231014T100000 DTEND;TZID=America/Chicago:20231014T140000 DTSTAMP:20260405T171957 CREATED:20230718T175104Z LAST-MODIFIED:20231013T211558Z UID:14986-1697277600-1697292000@www.brucecompany.com SUMMARY:Family Fall Fest DESCRIPTION:Rain or Shine – This event will take place outdoors under the roof of our Atrium. Get ready to have a blast at our annual Family Fall Fest! Your little ones can pet adorable farm animals\, unleash their creative side with mini pumpkin painting\, and strike a pose in front of our festive autumn cabin. Our renowned balloon twister artist and amazing face painter will be there too\, along with the awesome DonutNV truck! No registration is necessary and there is no charge for this event. URL:https://www.brucecompany.com/event/family-fall-fest/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/IMG_4649-rotated.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231028T110000 DTEND;TZID=America/Chicago:20231028T160000 DTSTAMP:20260405T171957 CREATED:20230718T183955Z LAST-MODIFIED:20231006T214320Z UID:14988-1698490800-1698508800@www.brucecompany.com SUMMARY:Autumn Artisan Faire DESCRIPTION:View Vendor List and Photos: https://www.brucecompany.com/artisanfaire-2023.\nCelebrate the Fall Season! Join us for a delightful day of discovery as we showcase the talents of our community’s fine artists\, writers\, bakers and craftspeople!  You’ll find original paintings\, woodwork\, jewelry and so much more from 40 Vendors! Treat yourself to the amazing scents of handcrafted spices\, candles\, fudge and even artisan crepes! Stay tuned for our upcoming full list of artisans and their offerings! This event is free to the public and no pre-registration is required. Drop by and immerse yourself in the magic! URL:https://www.brucecompany.com/event/autumn-artisan-faire/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/aIMG_4946.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231108T090000 DTEND;TZID=America/Chicago:20231210T160000 DTSTAMP:20260405T171957 CREATED:20230823T190334Z LAST-MODIFIED:20231109T183823Z UID:15222-1699434000-1702224000@www.brucecompany.com SUMMARY:Holiday Tree Walk DESCRIPTION:Take a walk on the festive side with our 6th Annual Holiday Tree Walk! Tour the over 30 uniquely decorated trees and looks and choose your favorites! Your ballot will enter you to win a randomly chosen $100 Garden Center Gift Card! Ballots are available at the Plant Information Desk. Winner will be drawn on December 4th and notified by email. URL:https://www.brucecompany.com/event/holiday-tree-walk-2/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/WINTER-MORNING-5-1.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231109T150000 DTEND;TZID=America/Chicago:20231109T180000 DTSTAMP:20260405T171957 CREATED:20230728T182903Z LAST-MODIFIED:20230914T151022Z UID:15037-1699542000-1699552800@www.brucecompany.com SUMMARY:Ladies Night Out DESCRIPTION:Shop for a cause! Our 10th Annual Ladies Night Out is the traditional kick-off to our Holiday Open House Weekend. There will be music\, special event-only savings and holiday treats. The proceeds from a raffle will benefit the Make-A-Wish Foundation of Wisconsin. This is a free event and no pre-registration is necessary. URL:https://www.brucecompany.com/event/ladies-night-out/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/FESTIVE-BALLROOM-7.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231110T090000 DTEND;TZID=America/Chicago:20231110T180000 DTSTAMP:20260405T171957 CREATED:20230728T184020Z LAST-MODIFIED:20230914T150931Z UID:15039-1699606800-1699639200@www.brucecompany.com SUMMARY:Holiday Open House DESCRIPTION:If you’ve never ambled through our Holiday Wonderland\, you’re in for a treat. So join us as we start counting down the days to Christmas. Our Holiday Team decorates more than 30 themed trees and displays all over the Garden Center. There will be in-store activities like wandering carolers and our yearly tree walk. Stop in and let us share our holidays with you and your family. This is a free event and no pre-registration is required. URL:https://www.brucecompany.com/event/holiday-open-house/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/WINTER-MORNING-5.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231111T090000 DTEND;TZID=America/Chicago:20231111T180000 DTSTAMP:20260405T171957 CREATED:20230728T184449Z LAST-MODIFIED:20230914T150916Z UID:15041-1699693200-1699725600@www.brucecompany.com SUMMARY:Holiday Open House DESCRIPTION:If you’ve never ambled through our Holiday Wonderland\, you’re in for a treat. So join us as we start counting down the days to Christmas. Our Holiday Team decorates more than 30 themed trees and displays all over the Garden Center. There will be in-store activities like wandering carolers and our yearly tree walk. Stop in and let us share our holidays with you and your family. This is a free event and no pre-registration is required. URL:https://www.brucecompany.com/event/holiday-open-house-2/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/JIM-M-3.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231112T110000 DTEND;TZID=America/Chicago:20231112T160000 DTSTAMP:20260405T171957 CREATED:20230728T185721Z LAST-MODIFIED:20230914T150856Z UID:15045-1699786800-1699804800@www.brucecompany.com SUMMARY:Holiday Open House DESCRIPTION:If you’ve never ambled through our Holiday Wonderland\, you’re in for a treat. So join us as we start counting down the days to Christmas. Our Holiday Team decorates more than 30 themed trees and displays all over the Garden Center. There will be in-store activities like wandering carolers and our yearly tree walk. Stop in and let us share our holidays with you and your family. This is a free event and no pre-registration is required. URL:https://www.brucecompany.com/event/holiday-open-house-4/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/CC15.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231118T100000 DTEND;TZID=America/Chicago:20231118T160000 DTSTAMP:20260405T171957 CREATED:20230728T190118Z LAST-MODIFIED:20230728T190118Z UID:15046-1700301600-1700323200@www.brucecompany.com SUMMARY:Family Holiday Photo Day DESCRIPTION:Bring your family dressed in their holiday best and your camera to the Garden Center and we’ll take your photo in front of any of our festively decorated trees. We’ve photographed groups of 2 and groups of 22. Pets are welcomed as long as they are on a leash. This event is free and no pre-registration is required. URL:https://www.brucecompany.com/event/family-holiday-photo-day/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/Christmas-picture-scaled-2.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231119T130000 DTEND;TZID=America/Chicago:20231119T140000 DTSTAMP:20260405T171957 CREATED:20230919T121912Z LAST-MODIFIED:20230920T120141Z UID:15351-1700398800-1700402400@www.brucecompany.com SUMMARY:Make Your Own Holiday Container Workshop 11-19 IS FULL DESCRIPTION:Spruce up your porch or walkway for the holidays. Join us and our Designers will help you create a stunning holiday container with greens and natural accents like birch sticks\, pine cones and spruce tips. All supplies are included. Pre-registration is required. There is a $50 fee payable on the day of the workshop. URL:https://www.brucecompany.com/event/make-your-own-holiday-container-workshop-11-19/ LOCATION:The Bruce Company CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/HOLIDAY-CONTAINER.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231121T170000 DTEND;TZID=America/Chicago:20231121T180000 DTSTAMP:20260405T171957 CREATED:20230823T193639Z LAST-MODIFIED:20230915T163609Z UID:15224-1700586000-1700589600@www.brucecompany.com SUMMARY:Make Your Own Holiday Container / 11-21 IS FULL! DESCRIPTION:Spruce up your porch or walkway for the holidays.  Join us and our Designers will help you create a stunning holiday container with greens and natural accents like birch sticks\, pine cones and spruce tips. All supplies are included\, but photo is for illustrative purposes. Available supplies may differ. Pre-registration is required. There is a $50 fee payable on the day of the workshop. URL:https://www.brucecompany.com/event/make-your-own-holiday-container-11-21/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/HOLIDAY-CONTAINER.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231124T000000 DTEND;TZID=America/Chicago:20231124T000000 DTSTAMP:20260405T171957 CREATED:20230728T191045Z LAST-MODIFIED:20230728T191045Z UID:15048-1700784000-1700784000@www.brucecompany.com SUMMARY:Letters to Santa DESCRIPTION:If you’ve got Santa Claus believers in your home\, the Garden Center has an express Post Box to the North Pole! Bring those letters to Santa in and fill out a form available at the Plant Information Desk and your kiddos will receive a return note from that Jolly Elf’s Bruce Company representative. Letters must be received by December 10th to guarantee an answer. URL:https://www.brucecompany.com/event/letters-to-santa-2/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/images-1.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231125T110000 DTEND;TZID=America/Chicago:20231125T120000 DTSTAMP:20260405T171957 CREATED:20230823T194029Z LAST-MODIFIED:20230918T144035Z UID:15228-1700910000-1700913600@www.brucecompany.com SUMMARY:Make Your Own Holiday Container / 11-25 IS FULL DESCRIPTION:Spruce up your porch or walkway for the holidays.  Join us and our Designers will help you create a stunning holiday container with greens and natural accents like birch sticks\, pine cones and spruce tips. All supplies are included\, but photo is for illustrative purposes. Available supplies may differ. Pre-registration is required. There is a $50 fee payable on the day of the workshop. URL:https://www.brucecompany.com/event/make-your-own-holiday-container-11-25/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/HOLIDAY-CONTAINER.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231125T120000 DTEND;TZID=America/Chicago:20231125T133000 DTSTAMP:20260405T171957 CREATED:20231111T202022Z LAST-MODIFIED:20231111T202022Z UID:15934-1700913600-1700919000@www.brucecompany.com SUMMARY:Sing Out! DESCRIPTION:Celebrate the season with us and carolers from Capital City Theatre. They’ll provide the festive sounds and we bring the sparkle. Whether you just listen or sing along\, we’ll have your holiday spirits lifted in no time! There is no charge for this event and no registration is required. URL:https://www.brucecompany.com/event/sing-out/ LOCATION:The Bruce Company Garden Center\, 2830 Parmenter St.\, Middleton\, WI\, 53562\, United States CATEGORIES:Garden Center Events ATTACH;FMTTYPE=image/jpeg:https://www.brucecompany.com/wp-content/uploads/CAROLERS.jpeg END:VEVENT END:VCALENDAR