The Bruce Company - Middleton WI

Make Your Own Annual Container Workshop 05/23/23 is FULL
2023-05-23 17:00 - 18:00 (America/Chicago) | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Interested in trying some new annual combos, but aren’t sure what plants to choose? Join us and our plant geeks will help you create a stunning porch container in an unexpected color palette. All planting supplies are included and will vary from photo. Pre-registration is required. There is a $45 fee payable on the day of the workshop.

June Sprouts Club
2023-06-03 11:00 - 12:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Kids and their adults will learn all about our local pollinators. They’ll also make a silly chia head to take home. Suitable for ages 3 to 8. Children must be accompanied by an adult. All supplies are included and pre-registration is required. There is a $12 fee per child payable on the day of the event.

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Let's Eat! A Customer Appreciation Event
2023-06-10 11:00 - 14:00 | The Bruce Company
It finally feels like summer and to celebrate with all of you, we’re grilling out! Stop in to the Garden Center and have a hotdog on us! While supplies last.

Dog Days of Summer Customer Appreciation Day
2023-07-29 11:00 - 13:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
We’re celebrating the Dog Days of Summer with a customer appreciation lunch. Stop in to the Garden Center for a free hotdog and a drink. Bring your dog and you’ll be entered into a drawing for a randomly chosen $50 Garden Center Gift Card! We’ll start at 11AM and grill until the hotdogs run out! There is no charge for this event and no need to register.

Samuel's Marvelous, Amazing, Super Fun Day!
2023-08-06 11:00 - 14:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
CLICK HERE for all the FUN DETAILS >
A fun day of fundraising for a great cause!
Bring your family and friends to our Garden Center on August 6 from 11-2pm to visit with Superheros and Princesses! Enjoy kid’s games and prizes, face painting, hot dogs, treats and more!
We’re partnering with our local Make-A-Wish Foundation to grant a wish for Samuel, who is living with cancer. Proceeds from this event help to make his wish come true of going to Hawaii next year.

Back to School Customer Appreciation!
2023-09-09 11:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
September puts us in the mood for shiny boxes of crayons and new spiral notebooks, so we’re celebrating Back to School with a customer appreciation lunch. Stop in to the Garden Center for a free hotdog and a drink. Bring in some new school supplies for the Boys & Girls Club of Dane County and you’ll be entered into a drawing for a randomly chosen $50 Garden Center Gift Card! We’ll start at 11AM and grill until the hotdogs run out!

Calling All Ornament Collectors!
2023-09-21 15:00 - 18:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Get the first look at what’s new in collectable ornaments. We’ll have Old World Christmas, Inge-glas, Jim Shore and so much more! You can chat with our Holiday Designer about planned tree themes, have a seasonal treat and get some special savings. And we’ll unveil our 2023 Special for OWC collectors! No registration is required.

Family Fall Fest
2023-10-14 10:00 - 14:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Rain or Shine – This event will take place outdoors under the roof of our Atrium. Get ready to have a blast at our annual Family Fall Fest! Your little ones can pet adorable farm animals, unleash their creative side with mini pumpkin painting, and strike a pose in front of our festive autumn cabin. Our renowned balloon twister artist and amazing face painter will be there too, along with the awesome DonutNV truck! No registration is necessary and there is no charge for this event.

Autumn Artisan Faire
2023-10-28 11:00 - 16:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
View Vendor List and Photos: https://www.brucecompany.com/artisanfaire-2023.
Celebrate the Fall Season! Join us for a delightful day of discovery as we showcase the talents of our community’s fine artists, writers, bakers and craftspeople! You’ll find original paintings, woodwork, jewelry and so much more from 40 Vendors! Treat yourself to the amazing scents of handcrafted spices, candles, fudge and even artisan crepes! Stay tuned for our upcoming full list of artisans and their offerings! This event is free to the public and no pre-registration is required. Drop by and immerse yourself in the magic!

Holiday Tree Walk
2023-11-08 09:00 - 2023-12-10 16:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Take a walk on the festive side with our 6th Annual Holiday Tree Walk! Tour the over 30 uniquely decorated trees and looks and choose your favorites! Your ballot will enter you to win a randomly chosen $100 Garden Center Gift Card! Ballots are available at the Plant Information Desk. Winner will be drawn on December 4th and notified by email.

Ladies Night Out
2023-11-09 15:00 - 18:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Shop for a cause! Our 10th Annual Ladies Night Out is the traditional kick-off to our Holiday Open House Weekend. There will be music, special event-only savings and holiday treats. The proceeds from a raffle will benefit the Make-A-Wish Foundation of Wisconsin. This is a free event and no pre-registration is necessary.

Holiday Open House
2023-11-10 09:00 - 18:00, 2023-11-11 09:00 - 18:00, 2023-11-12 11:00 - 16:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
If you’ve never ambled through our Holiday Wonderland, you’re in for a treat. So join us as we start counting down the days to Christmas. Our Holiday Team decorates more than 30 themed trees and displays all over the Garden Center. There will be in-store activities like wandering carolers and our yearly tree walk. Stop in and let us share our holidays with you and your family. This is a free event and no pre-registration is required.

Family Holiday Photo Day
2023-11-18 10:00 - 16:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Bring your family dressed in their holiday best and your camera to the Garden Center and we’ll take your photo in front of any of our festively decorated trees. We’ve photographed groups of 2 and groups of 22. Pets are welcomed as long as they are on a leash. This event is free and no pre-registration is required.

Make Your Own Holiday Container Workshop 11-19 IS FULL
2023-11-19 13:00 - 14:00 | The Bruce Company
Spruce up your porch or walkway for the holidays. Join us and our Designers will help you create a stunning holiday container with greens and natural accents like birch sticks, pine cones and spruce tips. All supplies are included. Pre-registration is required. There is a $50 fee payable on the day of the workshop.

Make Your Own Holiday Container / 11-21 IS FULL!
2023-11-21 17:00 - 18:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Spruce up your porch or walkway for the holidays. Join us and our Designers will help you create a stunning holiday container with greens and natural accents like birch sticks, pine cones and spruce tips. All supplies are included, but photo is for illustrative purposes. Available supplies may differ. Pre-registration is required. There is a $50 fee payable on the day of the workshop.

Letters to Santa
2023-11-24 00:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
If you’ve got Santa Claus believers in your home, the Garden Center has an express Post Box to the North Pole! Bring those letters to Santa in and fill out a form available at the Plant Information Desk and your kiddos will receive a return note from that Jolly Elf’s Bruce Company representative. Letters must be received by December 10th to guarantee an answer.

Make Your Own Holiday Container / 11-25 IS FULL
2023-11-25 11:00 - 12:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States

Sing Out!
2023-11-25 12:00 - 13:30, 2023-12-10 12:00 - 13:30 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Celebrate the season with us and carolers from Capital City Theatre. They’ll provide the festive sounds and we bring the sparkle. Whether you just listen or sing along, we’ll have your holiday spirits lifted in no time! There is no charge for this event and no registration is required.

A Visit with Santa and Mrs Claus
2023-11-26 11:00 - 13:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
That right jolly old elf and his missus will take a break from their very busy schedule to visit the Garden Center. They’ll be ready for photos with all believers, young and old. This is a free event and no pre-registration is required.

Decorate Your Own Mini Tree / 11-28 IS FULL
2023-11-28 17:00 - 18:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
If you know someone who needs a little Holiday Cheer, spend an hour with our designers and decorate your own unlit artificial mini tree. There will be enough baubles, bling and ribbons available to make this a very merry Christmas tree. Pre-registration is required and the $50 fee is payable the day of the workshop. a selection of lights will be on hand for an additional charge.

A Bit of Holiday Joy From Iceland
2023-12-03 12:00 - 13:30 | The Bruce Company
Step into our Enchanted Christmas Forest and discover beautiful Icelandic Horses waiting to greet you. They love visiting with kids of all ages! Pet these gentle beauties, and shop our wonderland of fresh-cut trees, garland, greens and wreaths. It’s the perfect way to celebrate a little Christmas magic! This event is free and no pre-registration is necessary.
A magical book called “How I Became Boss Mare” was written about the very horses you’ll be visiting! It was written by their owners, Robin and Wil Guernsey. If you’re interested in purchasing the book, it will be available on the day of the event.
You can also read more about it and purchase online here: https://shopiamglytja.com/collections/lovecollection/IamGlytja

Decorate Your Own Holiday Wreath 12-05 IS FULL
2023-12-05 17:00 - 18:00 | The Bruce Company
Looking for an extra-special wreath for your front door? Why not let our Designers help you decorate your own? We’ll have plain wreaths and lots of trimmings ready for your masterpiece. All supplies are included in the class fee of $45, payable on the day of the workshop. Pre-registration is required.

Santa's Reindeer Fly-in
2023-12-10 12:00 - 14:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Our favorite event of the year is the Holiday Reindeer Fly-In. You can say hello to Comet and Vixen and learn some interesting reindeer facts from their elf handlers. This event is free to the public, but if you want a photo taken of your family with the reindeer, there is a charge.

WPT Garden & Landscape Expo
2024-02-09 12:00 - 19:00, 2024-02-10 09:00 - 18:00, 2024-02-11 10:00 - 16:00 | Alliant Energy Center
Banish those winter blues with a visit to our booth at the 2024 WPT Garden Expo. You’ll find garden seeds, summer-flowering bulbs, tools and so much more! The show is at the Alliant Center and advance tickets are available at the Garden Center.

Know Your Houseplants / 02-17-2024 is FULL
2024-02-17 11:00 - 12:00 | The Bruce Company Garden Center, 2830 Parmenter St., Middleton, WI, 53562, United States
Think that your thumb isn’t any particular shade of green? Stop in for this fun and informative seminar. You’ll meet some hot houseplants and learn tips on how to successfully care for them. Afterwards our garden coaches will be available to answer any particular questions and to help you choose the perfect green friend for your home or office. This seminar is free, but pre-registration is required.
